How to Feature Reviews on Home Page Shopify
Yous did it! You lot pulled the trigger and decided to showtime your own ecommerce brand. Y'all built a website. You created products. Y'all sold those products and now your customers are leaving reviews.
Wondering how you lot should exist displaying these reviews? We've got you covered.
1. Reviews Page
A reviews page is a defended page that showcases all of your customers' reviews in one place. Creating a reviews page not merely shows that people like your product, it also makes that information easy to find.
(Populum, a modernistic self-care company, used Junip'south snippets to insert a reviews page on their Shopify shop theme)
Not only does a reviews page build trust in your products, but it can also help with your site's SEO in organic searches on Google.
For example, Mejuri doesn't have a dedicated reviews page, and then when customers search 'Mejuri reviews' their website is the 8th search result.
Whereas Oats Overnight does accept a reviews page, and when customers search 'Oats Overnight reviews' it's the first search result.
Review pages:
- Create easy access to reviews for customers and builds trust as social proof
- Increase your store's SEO and organic search rates
- Direct more traffic to your site and helps with conversions
2. Homepage
Customers accept a driven desire to find out what others call up before making a purchase. As a make, you want to leverage this and characteristic your customers' reviews on your homepage. Visitors to your site will exist greeted past glowing reviews, positioning your brand as trustworthy and valuable right from the outset.
What you should look for when choosing reviews for your homepage:
- The review should say why the customer enjoyed the product and what made it stand up out to them
- Choose reviews with User Generated Content (UGC) - 79% of consumers say UGC influences their purchase conclusion
- The review should accept a positive and enthusiastic tone - fifty-fifty better if information technology has a recommendation embedded
Displaying reviews on your homepage:
- Immediately shows customers your production is valuable and worth purchasing
- Increases time spent on your site and boosts conversion rates
- Showcases exactly what customers love most your production and what makes it stand out from competitors
iii. Product Page
If at that place's one place yous should be displaying your customer reviews, it's on your product pages. Displaying reviews on product pages informs other customers virtually your products and can be the deciding factor every bit to whether they get in to checkout or not.
In that location are a few things yous tin can practise with your review section to optimize its effectiveness;
- Add together a 'Verified Buyer' badge to your reviews. This shows customers that your reviews are existent and trustworthy
- Add product trait questions to your reviews (ex. Size, Pare type, Superlative), this provides context to the review and helps customers brand informed decisions
- Display UGC from your customers' reviews at the peak of the review section in a visually pleasing and piece of cake to find fashion (Tip: Junip'southward media galleries practice this for you)
Reviews on production pages:
- Increase conversion by helping customers make a determination during the terminal touchpoint before checkout
- Build brand authenticity and credibility with new customers
- Show customers who have similar attributes to those who left a review that they will be satisfied with the production
The best fashion to brandish reviews on your Shopify store
Get-go and foremost, you should always start with having a review widget on your product pages. One time you've got that footing covered, making product reviews visible at the primal touch points along a customer's purchase journey is your next pace.
So, when it comes to choosing a production review app, it should accept the functionality to display reviews on product pages, homepages, and back up the addition of a dedicated reviews folio. These are all the key bear upon points every shopper will collaborate with before getting to checkout and 72% of online shoppers won't have action until they read a review.
Don't waste any more time, how are you going to show off your reviews?
Get started today for free & join the 2,500 brands using Junip to display their reviews on their Shopify shop!
Source: https://junip.co/blog/how-to-display-review-on-your-shopify-store/
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